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Srushty Global Collaborates As R&D Partner

With GrowU Incubator & Accelerator At Urban Innovation Lab.

At Urban Innovation Lab, we are committed to developing an ecosystem for incubation and acceleration of UrbanTech startups in India. We are pleased to announce the partnership of Srushty Global Solutions with GrowU Incubator & Accelerator at Urban Innovation Lab. Srushty will bring in expertise related to hardware product development for UrbanTech solutions.

Srushty is a global engineering design service firm. It focuses on hardware product development and value engineering. It provides end-to-end solutions from concept to commercialization. It delivers solutions for electrical and electronics systems, mechanical systems, electro-mechanical systems, industrial design, firmware and software development and system integration.

“We are pleased to collaborate with Urban Innovation Lab to support UrbanTech start-ups in India. We bring in proven expertise to develop commercially successful innovative products. We closely work with start-ups right from the ideation stage. We ensure start-up success by educating and supporting them through various stages of the product development cycle. Together, we aim to forge Make In India into ground reality.” said Maruthachala Mandiram P, CEO and Founder, Srushty Global, an IIT-Kanpur alumnus.

Srushty is a one-stop-shop with widespread competency and works on a global delivery model. Its services include CAD drafting & modelling, circuit design, PCB layout & design, embedded systems, finite element analysis, prototyping, sourcing, vendor development, proof of concept (POC) development, testing, and production automation. It delivers projects on a turnkey, off-shore and on-shore basis.

“Srushty brings in a hands-on experience of hardware product development. Their services range from concept to commercialization. Urban Innovation Lab not only brings their technical capabilities but also creates a platform where start-ups can learn about product development from industry veterans. We’re hopeful that UrbanTech startups at Urban Innovation Lab will gain immensely from this opportunity.”, said Ram Khandelwal, CEO and Founder, Urban Innovation Lab.

The Memorandum of Understanding was signed on 6th May 2021. It will be effective for a period of 1 year.

For any additional information or queries, please feel free to contact us at

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